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Industry tracks

Track A: FMCG

Consumer insight, brand, marketing mix, territory, distribution, retail, forecasting, supply chain.

Select one primary track and one secondary track. Deliverable: company and industry briefing.

What you will cover

  • Consumer insight
  • Brand and marketing mix
  • Territory and distribution
  • Retail execution
  • Forecasting
  • Supply chain basics

How the track is taught

  • Week 5: Business acumen and track preparation
  • Class 13: Business fundamentals
  • Class 14: Track lab + market research
  • Class 15: Responsible AI productivity

Core program: 8 weeks, 24 classes, 48 live hours plus 20–25 hours guided practice. Cohort maximum 30. Language: English with Bangla explanations where necessary.

Deliverable

Company and industry briefing for your chosen FMCG employers, plus employer target list, application tracker and 90-day plan.

Mentors and placement

FMCG industry mentors plus recruiter review. 90-day placement support after the course: vacancy alerts, application clinic, CV tailoring review, accountability meeting and interview prep.

Tracks are part of the 8-week Accelerator. Masterclass (4 weeks, Tk. 2,990) covers selection basics; Accelerator (8 weeks, Tk. 4,990) adds Excel and PowerPoint labs, business cases, group discussion, digital interviews, full simulation, 1:1 feedback, certification and placement support.